The Red Tape Chronicles
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The Red Tape Chronicles
Loss aversion: Why we hate losing more than we like winning, and why that's a trap
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Loss aversion: Why we hate losing more than…
Bob Sullivan
Jul 27, 2020
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The Red Tape Chronicles
Loss aversion: Why we hate losing more than we like winning, and why that's a trap
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Email
Notes
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I recently published a story about scarcity, and its powerful impact as a marketing tool.
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Loss aversion: Why we hate losing more than…
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I recently published a story about scarcity, and its powerful impact as a marketing tool.